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Market Sizing

B2B SaaS Pricing Models, 2026

Research by Northbeam Research

Overview

An analysis of pricing model shifts among B2B SaaS companies, including usage-based, seat-based, and hybrid approaches.

What This Research Covers

  • Pricing model distribution by ARR band
  • Usage-based pricing adoption trend
  • Impact of pricing model on net revenue retention

Methodology

Survey of pricing leaders combined with public pricing page analysis.

Research Details

Research period
Q4 2025
Geography
North America & Europe
Sample size
310 SaaS companies
Pages
51
Format
PDF
License
Single User — Online Download
Publication date
February 10, 2026

About the Researcher

Northbeam Research is an independent research firm focused on B2B SaaS and technology adoption studies across North America and Europe.

View Researcher Profile

Pricing

Prices in USD.

51 pages · PDF
Published February 10, 2026
North America & Europe

Research conducted by Northbeam Research. Distributed by MarketKloud.

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