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Live example · Built with MarketKloud
See a client assessment that finds the real problem. Then build your own.
The Growth Readiness Diagnostic asks a business owner only what their answers call for, scores seven areas of the business, and ends with one specific finding and a first move. Every rule was built in MarketKloud, with no code, and tested before it went live.
- questions, depending on the answers
- 10–26
- possible results, each with its own next step
- 12
- test paths, re-run before every publish
- 24
3–8 minutes · Preview mode: nothing you answer is saved
Example result
Your result: Stop-Start Pipeline
New business arrives in waves. Selling stops when you're busy, enquiries that don't buy straight away are dropped, and quiet months follow busy ones.
A first move: choose one way of finding new customers that you'll run every week, and set a simple follow-up rule for every enquiry that doesn't buy at once.
Readiness by area
- StrategyStrategy: in place
- CustomersCustomers: in place
- OfferOffer: in place
- SalesSales: not yet in place
- OperationsOperations: in place
- DataData: in place
- TechnologyTechnology: in place
Readiness level: Developing. Your average across the seven areas is higher than this, but a business is only as ready to grow as its weakest area. Here that is Demand & Sales.
Research topics
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