NPS and customer feedback survey
Ask the NPS question, follow up differently with promoters and detractors, and alert your team about unhappy customers.
- Ask the NPS questionHow likely are you to recommend us to a friend? (0-10). See Scale questions.
- Branch on the score0-6 → What disappointed you? · 7-8 → What would make it a 10? · 9-10 → What do you love most?
- Ask promoters for a reviewOn the promoters' ending, add a CTA button to your review page.
- Alert your team about detractorsAutomation: Only for people who match… the NPS answer is at most 6 → email your support lead with the answers.
- Know who answeredAdd a hidden field like
customer_idto the link you send, so every response is tied to an account.
In Results → Summary, the NPS chart shows the spread. Segment by plan or region to see who's happiest.